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'''b.''' By attributing to the feed effects or characteristics that it does not possess or by suggesting that it possesses special characteristics when in fact all similar feeds possess such characteristics (article 11);<br>
 
'''b.''' By attributing to the feed effects or characteristics that it does not possess or by suggesting that it possesses special characteristics when in fact all similar feeds possess such characteristics (article 11);<br>
 
'''c.''' By claiming that it will prevent, treat or cure a disease (article 13). Such claims are considered medicinal and imply that the product is a medicinal drug and should comply with all regulations governing veterinary medicines.<br>
 
'''c.''' By claiming that it will prevent, treat or cure a disease (article 13). Such claims are considered medicinal and imply that the product is a medicinal drug and should comply with all regulations governing veterinary medicines.<br>
'''d.''' By claiming that it has particular nutritional purpose (PARNUT), but is not included in the list of permitted PARNUTS published in Directive 2008/38/EC (table 5) (article 13).<br>
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'''d.''' By claiming that it has particular nutritional purpose (PARNUT), but is not included in the list of permitted PARNUTS published in Directive 2008/38/EC<ref name="Directive 2008/38" /> (table 5) (article 13).<br>
    
Any claim referring to the product must be substantiated, must not confuse or mislead purchasers and must not denigrate other pet foods.
 
Any claim referring to the product must be substantiated, must not confuse or mislead purchasers and must not denigrate other pet foods.
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