Cluster sampling is used in cases where the individual animals of interest are 'clustered' within other groupings (such as animals within farms), and it is easier to sample many animals from a smaller number of clusters than it would be to sample small numbers of animals from many clusters (as would be the likely situation if simple random sampling was used), or if a sampling frame of the clusters (known as the '''primary sampling units''') but not the individual animals is available. A random sample of clusters is first made (using simple or systematic random sampling techniques), followed by sampling of every individual within the selected cluster.
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Cluster sampling is used in cases where the individual animals of interest are 'clustered' within other groupings (such as animals within farms), and it is easier to sample many animals from a smaller number of clusters than it would be to sample small numbers of animals from many clusters (as would be the likely situation if simple random sampling was used), or if a sampling frame of the clusters (known as the '''primary sampling units''') but not the individual animals is available. A random sample of clusters is first made (using simple or systematic random sampling techniques), followed by sampling of every individual within the selected cluster. As each cluster has an equal probability of being selected, and as every animal within these clusters is then sampled, the probability of selection of any individual animal is constant.